Privacy Policy

Last updated: January 2026

At Crimson Tide Athletics, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains what data we collect, how we use it, and the rights you have over your information when you visit crimsontideathletics.com (the "Site"). By using our Site, you agree to the practices described below.

1. Who We Are

Crimson Tide Athletics is an independent affiliate website focused on the sports niche. We publish reviews, guides, and product recommendations and earn commissions through affiliate links to third-party retailers. We do not sell products directly and we do not process payments on this Site.

2. Information We Collect

2.1 Cookies and Similar Technologies

We use cookies and similar tracking technologies to operate the Site, understand how visitors engage with our content, and credit purchases made through our affiliate partners. Cookies fall into the following categories:

Essential cookies — required for basic Site functionality such as page navigation, security, and remembering your cookie preferences. These cannot be switched off.
Analytics cookies — help us measure traffic, page performance, and reader behavior (for example, via Google Analytics or similar services) so we can improve our content. These cookies are only set with your consent where required by law.
Affiliate cookies — set by our affiliate partners (such as Amazon Associates and other retail networks) when you click an outbound product link. They allow the retailer to attribute a qualifying purchase to our Site so we may earn a commission at no extra cost to you.

You can manage or disable cookies through your browser settings or our cookie consent banner. Disabling certain cookies may affect Site functionality.

2.2 Usage Data

When you visit the Site, we automatically collect usage data such as pages viewed, time spent on each page, referring URLs, search terms used to reach us, and clicks on outbound affiliate links. This information is aggregated and used solely to improve our content and user experience.

2.3 Device and Technical Information

We may collect technical information about the device you use to access the Site, including IP address, approximate location (city or region level), browser type and version, operating system, device type, and screen resolution. This data helps us ensure the Site is compatible across devices and detect security issues.

2.4 Newsletter Email Collection

Signing up for our newsletter is completely optional. If you choose to subscribe, we will ask for your email address and your explicit consent to receive sports-related content, product picks, and promotional updates from Crimson Tide Athletics. We will only use your email for the purposes you consented to. You can unsubscribe at any time by clicking the "unsubscribe" link in any email we send, or by contacting us directly.

3. How We Use Your Information

To operate, maintain, and secure the Site.
To analyze traffic and improve the quality of our reviews, guides, and recommendations.
To track outbound affiliate clicks and receive commission credit from partner retailers.
To send newsletter emails to subscribers who have opted in.
To comply with legal obligations and respond to lawful requests.

4. We Do Not Sell Your Personal Data

Crimson Tide Athletics does not sell, rent, or trade your personal information to third parties for monetary or other valuable consideration. We do not share your email address with advertisers or data brokers. Information collected through analytics and affiliate cookies is used strictly for the purposes described in this Policy.

5. Third-Party Services

We rely on a limited number of trusted third-party providers to operate our Site, including analytics platforms, email marketing tools, web hosting providers, and affiliate networks. These providers may process limited data on our behalf and are contractually required to safeguard your information. We also link to third-party retailer sites, which operate under their own privacy policies — we encourage you to review those policies before making a purchase.

6. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA) or the United Kingdom, we rely on the following legal bases under the General Data Protection Regulation (GDPR) to process your personal data:

Consent — for non-essential cookies and newsletter subscriptions.
Legitimate interests — to maintain Site security, prevent fraud, and improve our content and services.
Legal obligation — to comply with applicable laws and regulatory requirements.

7. Your Rights Under GDPR

If you are a resident of the EEA or the UK, you have the following rights regarding your personal information:

The right to access the data we hold about you.
The right to request correction of inaccurate or incomplete data.
The right to request deletion of your data ("right to be forgotten").
The right to restrict or object to processing.
The right to data portability.
The right to withdraw consent at any time, without affecting prior lawful processing.
The right to lodge a complaint with your local data protection authority.

8. Your Rights Under CCPA

If you are a California resident, the California Consumer Privacy Act (CCPA), as amended by the CPRA, provides you with the following rights:

The right to know what personal information we collect, use, and disclose.
The right to request deletion of personal information we have collected from you.
The right to correct inaccurate personal information.
The right to opt out of the sale or sharing of personal information — although, as stated above, we do not sell your personal information.
The right to non-discrimination for exercising any of your CCPA rights.

To exercise any of these rights, please contact us using the details in Section 12 below. We may need to verify your identity before fulfilling your request.

9. Data Retention

We retain personal information only for as long as is necessary to fulfill the purposes described in this Policy or as required by applicable law. Newsletter email addresses are kept until you unsubscribe. Analytics data is typically retained in aggregated or anonymized form for up to 26 months.

10. Data Security

We implement reasonable technical and organizational measures, including secure hosting, HTTPS encryption, and restricted access controls, to protect your personal information from unauthorized access, loss, or misuse. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

11. Children's Privacy

Our Site is not directed at children under the age of 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us and we will promptly delete the information.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. The "Last updated" date at the top of this page will indicate when the most recent revision took effect. We encourage you to review this Policy periodically.

13. Contact Us

If you have any questions about this Privacy Policy or would like to exercise your privacy rights, please contact us through the form available on the Site. We will respond to verified requests within the timeframes required by applicable law.